Kanye West has been criticised over a TV advert directing individuals to an internet site promoting a swastika T-shirt in the course of the Tremendous Bowl.
It reveals him mendacity down, telling viewers: “I spent all the money for the commercial on these new teeth, so once again I had to shoot it on the iPhone… go to Yeezy.com.”
The positioning now options nothing however a single T-shirt with a swastika on the entrance – alongside the code “HH-01” – believed to be a reference to “Heil Hitler”.
The advert was proven within the Los Angeles space in the course of the huge recreation, however not nationwide.
Picture:
The itemizing is the only real merchandise on West’s web site
It comes after West deactivated his X account after extra antisemitic posts final week.
The rapper’s ultimate entry acknowledged: “I’m logging out of Twitter. I appreciate [X owner] Elon [Musk] for allowing me to vent.
“It has been very cathartic to make use of the world as a sounding board. It was like an Ayahuasca journey.”
“Love all of you who gave me your vitality and a spotlight. To we join once more [sic]. Good afternoon and goodnight.”
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West made a number of posts on Friday, together with statements corresponding to “I love Hitler” and “I’m a Nazi” – with the Marketing campaign Towards Antisemitism calling on Mr Musk to ban him.
The group mentioned the T-shirt itemizing was one other damning instance of West’s harmful prejudice.
“The swastika is the symbol adopted by Hitler as the primary emblem of the Nazis,” it posted.
“It galvanized his followers in the 20th century and continues to threaten and instil fear in those targeted by antisemitism and white supremacy.”
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West – also called Ye – has been suspended from Twitter at the least twice earlier than.
In October 2022, his account was restricted over antisemitic feedback however he returned the next month. The outcry prompted Adidas to finish their profitable coach deal.
Two months later, he was locked out once more after posts together with one showing to indicate a swastika inside a Star of David.
Elon Musk, who rebranded Twitter as X in 2023, mentioned on the time the suspension was “for incitement to violence” however the account was again up and working the next summer season.
West’s spouse, Bianca Censori, additionally made headlines final week when she wore a completely clear gown on the Grammy Awards.
The couple posed for a number of minutes on the pink carpet earlier than reportedly being escorted away.
