This isn’t on Betts, in no way. He’s merely the entrance man for a marketing campaign by which Corona Beer and its promoting companions had pre-timed an in any other case innocent press launch for six a.m. PT Thursday. The headline on the press launch: “Corona Teams Up with Mookie Betts to Bring the Beach to the Ballpark Through a First-of-its-Kind Soundtrack for the MLB Postseason.”
One of many keys to Betts’ success: an excellent keel that generally frustrates followers who need each participant on their workforce to be as visibly pissed off as they’re. Within the aftermath of the Angels’ sweep, that is what Betts mentioned Wednesday night time: “It is what it is. Can’t change it right now.”
The promotional photograph distributed with the press launch exhibits Betts enjoyable on a seaside towel, subsequent to dwelling plate, headphones on. The soundtrack “fuses the iconic sounds of the ballpark with the relaxing vibe of the beach.”
Betts helped to select seven minutes and 54 seconds of “home run blasts, in-stadium crowd waves and announcer calls from his most memorable postseason moments … combined with ambient ocean breezes and crashing waves.”
The Dodgers’ Mookie Betts teamed up with Corona for a baseball-themed soundtrack marketing campaign referred to as “Playa Sounds.”
(Corona)
You’ll be able to hear the soundtrack right here. From the press launch: “The entire mix is tuned at 432hz — a frequency commonly associated with enhanced clarity.”
“As a player, you need to be in the right head space to show up when the lights are brightest,” Betts mentioned within the press launch. “I worked with Corona to make sure this soundtrack accurately captures the energy of the postseason and channels that into something both the guys in the dugout and fans can use to prepare for the season’s biggest upcoming moments.”
In final 12 months’s postseason, Betts batted .290, hitting 4 dwelling runs and scoring 14 runs in 16 video games. After the World Sequence, on an episode of his podcast, he and a number of other teammates broke down the Dodgers’ championship run, together with a dialogue of the New York Yankees’ basic flaws within the World Sequence.
