Search
Tag: Advertising and Marketing
The Oscars Want Crowd-Pleasers, but Where Are the Crowds?
After last year’s Oscar ceremony honored a group of small, challenging movies and tanked in the ratings, you can bet…
These Prenatal Tests Are Usually Wrong When Warning of Rare Disorders
A big market for rare conditionsBetween 2011 and 2013, a small Silicon Valley-based biotech company, Sequenom, tripled in size. The…
OneTrust Grows While the Internet Breaks Apart
SANDY SPRINGS, Ga. — In 2018, California lawmakers mandated that consumers be able to request their personal data from companies…
Why Crypto.com Is Putting Its Name on the Staples Center
It was then, during a slump in cryptocurrency prices, that Mr. Marszalek decided to rebrand Monaco. He contacted Matt Blaze,…